GIRL POWER: Pinay Celebrities and their business

As we celebrate International Women’s Day today, March 8, (Philippine Entertainment Portal) lists down some the biggest celebrities who founded their own businesses or considered the CEO of their own company.

Over the past few years, more and more celebrities have taken time off their busy showbiz schedules to start their own companies, adding “entrepreneur” to the multiple hats they wear while turning their passions into a money-making business.

This list of 10 female celebrities currently serves as an inspiration for young women entrepreneurs to start and be successful in their own businesses.

Check our list below.


Image result for marian rivera flora vida

The ever beautiful GMA-7 Prime Time Queen Marian Rivera is also a very hands-on CEO.

Marian personally manages her own online flower shop called Flora Vida which formally opened in April 2017. She even went to Japan to study flower arrangement.

The Kapuso actress pretty much handles everything with the help of one secretary, and sometimes, her husband, Dingdong Dantes. But other than that, the flowers of Flora Vida are really hand-made by Marian.

In an exclusive interview, Marian detailed how much effort she puts in every order at her online flower shop.

Marian noted, “As of now, ako lang kasi at saka isang secretary ko lang, e. [As of now it’s just me and my secretary.]

“Ako lang lahat, e. Ako nagde-design ng box ko, ako bibili nung flowers, ako magkokonsepto kung anong gagawin ko. Ako lahat, e. [I do everything. I design the boxes, I buy the flowers, I conceptualize whatever needs to be done. I do everything.]

“Kumbaga siya, ‘May order…’ Send niya sa akin sa e-mail, ‘Ito yung mga order for today, ito yung address, ito yung pangalan.’ [When there’s an order, she’ll forward the email to me and that’s the order for today, that’s the address, that’s the name.]

“‘Tapos pag hindi na ako maka-reply, ‘Ikaw na mag-reply diyan.'” [and when I cant reply, I will ask my secretary to reply for me.]

She added, “At saka yung letter ko, pag bumibili ka kasi, may letter ako, parang sabi ko, ‘Sana yung maliit na halimbawa itong flower na ‘to, habang ginagawa ko kasi siya, masaya ako, sana ma-extend ko yung happiness ko the way na mahalin ko yung family ko, para sa family mo.'”

[When someone buys, I have a letter for them. When I create something small such as that flower arrangement, I am happy and I want to extend my happiness and the way I love my family.]


In May 2017, Kathryn Bernardo opened her very own nail salon called Kathnails by KCMB.

We can say that Kathryn is now grown up as this is Kathryn’s first-ever business venture which is also managed by her mom, Luzviminda Bernardo, as well as her sisters, Chrysler and Kaye.

The business has grown since and has now three branches located in Pasay City, Caloocan City, and Quezon City.

Kathryn expressed how proud she is of her business venture.

The La Luna Sangre star said, “Ito yung project na naging hands-on kaming lahat dahil ako rin mahilig ako magpa-nails. [This is the project that we were really hands on because I really like having my nails done.]

“Very meticulous ako sa mga gamit na gagamitin, sa services, and sa hitsura ng salon.” [I am very meticulous with the things and services and how my salon looks like.]


Image result for liza soberano business

The young Bagani star Liza Soberano is only 19 but she is already a CEO of her own wellness center.

In December 2017, The Kapamilya actress formally opened the HOPE Hand and Foot Wellness Center located at Tomas Morato Avenue in Quezon City.

This is the first time Liza opened a business and she hopes to spread the importance of having wellness rituals through her new business.

She shared in an interview, “It is forever. You can do whenever you want and wherever you want.

“Wellness knows no age; knows no gender; knows no walk of life. If you feel stressed out, you simply gotta find a way to deal with it.”


TV host-model Georgina Wilson co-founded Sunnies Studios with her BFFs Martine Cajucom, Bea Soriano, and Eric Dee Jr. in 2013.

Sunnies Studios is now one of the leading sunglasses and prescription glasses store in the country with over 40 branches nationwide. It’s a proud local brand of fancy sunglasses and specs.

The success of their eyewear brand also led them to open the restaurant Sunnies Cafe, which now has three branches in the metro. Sunnies Café is a hip place where you can chill for a quick snack.

Just recently, Georgina and her team also launched their line of prescription glasses for kids called Sunnies Specs Kids.


Recently, the Kapamilya sweetheart Anne Curtis has joined the team of celebrity CEOs as she also turned her passion for makeup into a business venture.

In September 2017, the 33-year-old It’s Showtime host launched her very own makeup line called BLK Cosmetics.

When asked what inspired her to put up her own cosmetics brand, Anne said, “I always post my lipstick… putting on lipstick and whatnot.

“And people always ask me, ‘Ate, what’s [your] lipstick shade? What’s your contour, what’s your blush?’

“I was like, it would be so much niceif I could give something to them that’s attainable to them.”

Currently, BLK Cosmetics is available at over 20 Watsons and SM Beauty stores in the metro.


Kapuso actress Jennylyn Mercado opened a three-in-one business called Fit and Form Club in 2015.

Fit and Corm Club is a boutique, salon, and spa located at T. Gener corner K3rd Streets in Kamuning, Quezon City.

Jennylyn really isn’t the business-type. But she shared that she went in for her family’s future.

She shared, “Hindi naman ito yung forte ko, e. Kumbaga, pinasok ko lang siya, siyempre, for my future. [This really isn’t my forte. I just went for it for my future.]

“Kung ano man ang mangyari, di ba, sa showbiz.” [Come what may in showbiz]

Aside from Fit and Form, she also has a franchise of Elorde Quantum Fitness at UP Techno Hub along Commonwealth Avenue, and a coffee shop called Bean Leaf in Timog, both in Quezon City.

Source: PEP